- Similar Web recently released a study revealing the top online shopping sites in 2018 so far.
- Amazon, eBay, and Walmart took the top three spots for online retailers for general merchandise.
- Walmart.com and Wish.com saw the most mobile traffic out of the top online shopping sites.
In the beginning of 2018, Amazon continues to lead the way in online shopping – with nearly twice as much traffic as the runner-up, eBay.
A recent study by the digital market intelligence company Similar Web looked at incoming traffic from US shoppers to general merchandise e-commerce sites from both desktop and mobile. The top site for general merchandise, they found, was Amazon, followed by Ebay and Walmart.
Of all the incoming traffic combined, 58% came from mobile. Walmart.com and Wish.com in particular saw the most mobile traffic – 64% and 81% respectively.
These are the top 10 online retailers, according to Similar Web: